Industrifonden has invested MSEK 5 in FishBrain, a company which has developed a mobile solution and a social network for sport fishermen. Sport fishing is the world’s most popular leisure time activity with 100 million sport fishermen worldwide. The capital will be used to implement the business model and to finance the company’s international expansion.
FishBrain’s mobile solution and social network connects sport fishermen, distributors, manufacturers of sport fishing equipment and arrangers of sport fishing trips. It makes it possible for fishing enthusiasts worldwide to share information, tips and compare fish caught and locations.
The company’s vision is to be the leading global social network for sport fishermen and to continue its expansion in the Nordic region, the UK, Russia, China, the US and Japan.
Vinge’s team consisted of responsible partner Johan Larsson, together with partner Jonas Bergström and associate Karl Hahtovirta.