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Vinge assists enterstore in connection with the acquisition of Miss Mary of Sweden

December 16, 2024 M&A EU, Competition and Regulatory Insurance Law Data protection and processing of personal data Commercial Agreements Banking and Finance

Miss Mary of Sweden enterstore a.s., owned by Hartenberg Holding, has entered into an agreement with Scope Growth III L.P. to acquire Swedish Bra Holding AB, Miss Mary of Sweden. Miss Mary is engaged in the design, manufacture, and sale of women's underwear, with approximately 90 percent of its revenue coming from e-commerce. enterstore is an e-commerce group consisting of portfolio companies with leading brands in niche industries.

Vinge's team mainly consists of Anders Strid, Petronella Hallberg (project manager), Amelia Rihs (M&A), Anna Palmérus (competition law), Anders Leissner (sanctions and insurance), Michaela Örtberg (GDPR and IT), Aleksandar Bajic (commercial agreements), Sofia Haggren (financing), and Amanda Stoltz (project assistance and VDR). Walless OÛ has provided legal advice regarding Estonian law.

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