Vinge has acted for PR Event i Båstad AB in connection with the acquisition of the golf tournament Nordea Masters by way of an asset transfer from Scandinavian Masters AB. PR Event is part of the Lagardère Unlimited Group, active within e.g. events production and management, marketing rights and the talent representation business. Nordea Masters forms part of the European Tour and is with its 50 000 visitors per year Sweden’s largest recurring sports event. Closing of the transaction took place on 24 September 2013.
Partner Michael Wigge and associates Peter Sundgren and Sofie Bjärtun (M&A) acted for PR Event in connection with the transaction together with, among others, specialists Christian Hybbinette (Commercial Agreements) and Fredrik Gustafsson (Employment).